Victorian Era

1. Describe specific qualities of this style that will help you identify it in the future, including typography.
The Victorian era was a period of strong moral and religious beliefs, proper social conventions and optimism. There was a fondness for the Gothic architecture, ornament and letterforms. Much of Victorian era designs were considered ornate and extravagant. Most images were idealized by printing images of children, maidens, puppies, and flowers. Also, traditional values of home, patriotism, and religion were symbolized during the era. Color printing also arrived during this time. With typography, most types were elaborated and intricate. Shadows, outlines,and embellishments were applied. And mentioned as before, a fondness of Gothic forms came back during this era. Outlandish and fantasy lettering became popular during that time too.

2.What was the impetus for this design movement?
The Victorian era began during Queen Victoria's reign in 1837. People living in that time were "searching for a design spirit to express their epoch".